Integrating Vendre with Rule

Vendre is a complete e-commerce platform that includes all the components you need to run an e-commerce business, whether you sell b2c, b2b or private label.

With the integration between Rule and Vendre, you can automatically sync and send over events that take place in your webshop directly into your account in Rule, to easily reach out to customers via email and SMS.

Process your customers right after they've shopped in your store using automations in Rule based on buying behavior data from your store. In this way, your communication will be more accurate and personalized.

About integration

This integration uses Vendre webhook triggers to send customer and order data to Rule when certain events occur on the Vendre platform.

Additional information about Vendre's webhooks and API can be found här.

Use

Webhook Events in Vendre	Tag in Rule	Data sent Rule	Description
Customer Added	Vendre, Newsletter*	Subscriber Data	Triggered when a new customer is created (e.g. a new customer creates an order)
Customer Updated	Vendre, Newsletter*	Subscriber Data	Triggered when customer information is updated
Customer Deleted	-	-	Subscriber removed from Rule
Cart Updated	CartInProgress	Subscriber & Cart Data	Shopping cart updated
Order Completed	OrderCompleted	Order Data	Triggered when an order is completed in Vendre's webshop

* The newsletter tag is used when the customer selects the "subscribe to newsletter" check box at checkout

Note: All events are triggered from the shop window. Updating or adding customers from the admin panel will not trigger webhook events.

Data fields sent to Rule

Subscriber Fields

Subscriber.Source (Vendre)
Subscriber.AddressCity
Subscriber.AddressCountryId
Subscriber.AddressPostcode
Subscriber.Street
Subscriber.Street2
Subscriber.Company
Subscriber.MarketID
Subscriber.Gender
Subscriber.NameAlias
Subscriber.NameFisrt
Subscriber.NameLast
Subscriber.Birthday
Subscriber.GroupId
Subscriber.DateAdded
Subscriber.DateModified

Cart Fields

Cart.Products (JSON - see below)
Cart.Names
Cart.Models
Cart.Manufacturers
Cart.ProductTags

The Cart.Products field contains a JSON formatted array with information about the product(s) in an order:

id_string
id
image_id
image_path
quantity
model
name
price
final_price
tax
tax_class_id
weight
package_content
unit
external_id
category_name
manufacturer_name
tag_names

Order Fields

Order.ID
Order.BillingName
Order.BillingCompany
Order.BillingStreetAddress
Order.BillingStreetAddress2
Order.BillingCity
Order.BillingPostcode
Order.BillingCountryId
Order.Currency
Order.ShippingName
Order.ShippingCompany
Order.ShippingStreetAddress
Order.ShippingStreetAddress2
Order.ShippingCity
Order.ShippingPostCode
Order.ShippingCountryId
Order.VatDisp
Order.Date
Order.Names
Order.Models
Order.Manufacturers
Order.Products (JSON - see below)
Order.Total
Order.Totals (JSON - see below)

The Orders.Products field contains a JSON-formatted array with information about the product(s) in an order:

id
image_id
external_id
quantity
model
name
price
final_price
tax
tax_class_id
weight
attributes
package_content
unit
manufacturer_name

The Order.Totals field contains a JSON formatted array with the total cost of an order:

title
text
value
tax
class

Importing historical customer data

If there are orders and members in Vendre that are missing in Rule, we recommend downloading these, then you can start segmenting your members from day 1. The only thing Rule needs is an API key from Vendre and the address of the e-commerce site.

Then send them to support@rule.se. See example below

URL: https://examplestore.com/

API key: 4wGpn-UB9lPLjygjGw9E7F4Bz-GyC-ElTz6N

Installation

The installation of this integration is quick and easy.

On the Vendre admin panel, navigate to the "Apps & Integration" section of the navigation pane and click on "Webhooks"

Generate and copy a new Rule API key from Rule utvecklarssidan.

The Webhook URL should be put together with the API key shown below (alternatively, you can enter your API key in the text box below to have the webhook URL automatically assembled).

Enter Rule API Key:

https://ix.rule.io/vendre?apikey=APIKEYHERE

On Vendre's webhook page, paste the webhook URL (combined with the API key) into the URL field of the webhook you want to enable. It is recommended to enable all available webhooks available to have the most complete set of data available on Rule.

To test webhooks, trigger the events from the webshop for the webhooks added (such as creating a new order, creating a new customer or updating a customer's information). Once a webhook has been triggered, you can see the webhook logs at the bottom of the webhooks page on Vedre to confirm that the data was sent to Rule.

The integration is now complete and you will be able to see customer events inside the Rule platform because the connector causes Vendre to send that data over to Rule as soon as an event occurs.

When you have finished your settings, make a test call to Rule for all your feeds, then you will be able to see in your account in Rule what data you are getting in and to what tag.